Location: West Hollywood, CA
Michael Baker International worked with the City of West Hollywood to complete a community study. The study helped the City identify the community and social services needs of residents to help determine funding priorities for the City’s social services contracts. Michael Baker was retained to design and facilitate public participation for the project and to develop the Community Study Report. Components of the community study outreach strategy included pop-up workshops at several locations in the city, focus groups with target population groups, one-on-one stakeholder interviews, one community meeting, an informational website, and a community-wide survey. All mobile pop-up workshops were designed to integrate with existing community groups and events. The pop-up workshop booth developed for this project was positioned at several community gathering places throughout the city, including public parks, the library, the community center, the farmer’s market, a downtown sidewalk, a movie theater, and a City Hall lobby. Passers-by were engaged with the community study project through activities for adults and children, educational posters and handouts, and the opportunity to take the anecdotal version of the community survey. The City hosted one community meeting to further engage West Hollywood community members in the community study process. Participants had the opportunity to learn about the demographic data and survey results and participate in small group problem-solving activities. Workshop and meeting materials were provided in English, Russian and Spanish.